Below are four of the most basic self-checks you can perform on your website. Although there are MANY more checks, successfully passing these tests is the first step to optimizing a website and peak performance.

Website Speed

The first check is to see how fast your website is performing. If a user has to wait a long time for your page to load, they will leave.

This check will not only let know how fast your website loads but will also let you know about missing code, image optimization, and server configuration. All these items work together in making a website load quickly.


Sample Screenshot

Click Here To Run Test

Sitemap.xml

A sitemap tells the search engines what pages are on your site and how to find them. This is important for SEO.

To run this test, simply go to your domain (ie: www.YourDomain.com) and add “/sitemap.xml”. It should look like this:

www.yourdomain.com/sitemap.xml

Did You Get an Error
(ie: page not found)?
 You Got No Error!
There is a problem. You need to add a sitemap as soon as possible. Great Job!

PRO TIP: Sometimes sitemaps do not reflect the actual pages on your domain. Go to google.com and type “site:YourDomain.com” and see how many pages Google finds on your domain. If there is a big difference between how many pages are on your sitemap and how many pages Google finds, there could be a problem.

Robots.txt

A robots.txt file tells different search engines what sections of your website should or should not be indexed and can restrict access to certain parts of your website.

To run this test, simply go to your domain (ie: www.YourDomain.com) and add “/robots.txt”. It should look like this:

www.yourdomain.com/robots.txt

Did You Get an Error
(ie: page not found)?
You Got No Error!
There is a problem. You need to add a robots.txt as soon as possible. Great Job!

Secure Sockets Layer (SSL)

Having a secured socket layer helps a website in several ways. Not only does it make a website more secure and less prone to hacking, but Google and other search engines tend to look favorably on sites that have higher levels of security. If your website has any users’ personal information, then an SSL is a must.

To check and see if your site is secured, look for the URL to be “https://” and show some kind of lock icon in the URL section of the browser.