Good SEO Practices Encouraged By Google

Good Search Engine Optimization and SEO foundations take place both on and off a webpage. Pages need to contain certain elements to even be searchable. Without these key elements, a website will simply not rank. However, off-page optimization is also important. Off-page optimization includes having a solid social media, blogging and backlinking program.

Emarcom’s SEO Foundations solutions include:

• Keyword Research
• On-page Optimization
  • Proper word count
  • Use of META and ALT tags
  • Image optimization
  • Proper use of H1, H2, etc tags
  • Page speed
  • Internal/External links
• Off-page Optimization
  • Social Media Plan
  • Blogging Strategy
  • Link Building Program

A Website Performance Review can help uncover many SEO issues a website may have.